SEO & Schema
Search clarity comes from structure and consistency. We align copy, internal links, and JSON-LD so pages win together. Based in Kingston, PA 18704. Editor-friendly, audit-ready.
Foundations
On-Page SEO That Holds Up
Titles & Metas
Titles ≤ 60 chars and meta ≤ 150. Clear purpose per page. No duplicates.
Headings
Logical H1–H3 outline. One idea per section. Accessibility respected.
Internal Links
Topic clusters tied by intent. Descriptive anchors. Shallow click depth.
Media
Alt text that describes function. Next-gen formats. Intrinsic sizing.
Crawl
Technical SEO Without Guesswork
- XML sitemaps that mirror the IA. No thin or blocked URLs included.
- Robots rules that protect staging and guide crawl budget.
- Canonical logic for paginated, faceted, and duplicate templates.
- Core Web Vitals baked in. Speed improves crawl and UX.
Signals
Content and Information Architecture
- Site maps that map business outcomes to user tasks.
- Template playbooks with required fields and word targets.
- Clear CTAs and breadcrumbs for context and discovery.
- Editorial notes so updates do not break intent.
JSON-LD
Schema That Validates and Adds Context
WebPage
Type + name + description aligned to copy. Canonical confirmed.
Organization
Legal name, logo, sameAs profiles, and contactPoint.
Service
What you offer, who it serves, and location signals.
FAQ
Real questions with concise answers. No fluff or duplication.
Breadcrumb
Matches visible trail. Helps Google understand hierarchy.
Product/Offer
When pricing or plans are public. Keeps details accurate.
Local
Local SEO for Kingston, PA 18704
- NAP consistency across site and profiles.
- LocalBusiness schema with service area references.
- Location pages tied to real services and proof.
- Reviews surfaced with moderation and response flow.
Change
Migrations Without Losing Equity
- URL inventory and redirect matrix tested before launch.
- Meta parity and copy clarity passes for key landings.
- Image and file path reconciliation to avoid 404s.
- Post-launch checks with Search Console deltas.
Clarity
Reporting That Explains Cause and Effect
Dashboards
Impressions, clicks, position, and Vitals with annotations by release.
Notes
Two-line release notes and owners. Rollback points ready.
Method
A Simple, Repeatable SEO Process
Plan
Define goals, terms, competitors, and budgets. Map IA.
Build
Ship pages, links, and schema. Validate. Measure deltas.
Operate
Monitor, prune, and refine. Quarterly audits keep gains.
Serving Kingston, PA 18704 and the NEPA region.
FAQ
Common Questions
Do you manage Yoast?
Yes. We configure titles, metas, breadcrumbs, and schema toggles.
Will changes hurt speed?
No. We align SEO with Performance Engineering from day one.
Do you write content?
We provide outlines and budgets. Your team or ours can draft.
Who owns the data?
You do. We deliver exports and notes with each release.
Next Step
Make Your Pages Clear to People and Crawlers
Corevexa Labs • Kingston, PA 18704 • (570) 977-8709 • [email protected]