Custom WordPress Development
We design and build fast, secure WordPress systems with measurable outcomes. Editor-safe patterns, Core Web Vitals, Yoast SEO, and clean integrations. Based in Kingston, PA 18704. Built for teams that care about stability and search performance.
What We Build
Capabilities That Hold Up in Production
Editor-Safe Patterns
Reusable blocks and patterns that non-technical editors can use without breaking layouts.
Blocksy + ACF
Lean theme stack with field-driven content models for predictable output and easy changes.
Design Systems
Consistent spacing, typography, and components. Less CSS, fewer regressions.
eCommerce & Payments
WooCommerce, Stripe, subscriptions, and quote flows with clean checkout telemetry.
Multi-Site & White-Label
Network sites, shared modules, and permissioning for rebrandable platforms.
Content Workflows
Custom roles, approvals, and notes for safer publishing across teams.
Core Web Vitals
Performance Engineering First, Not Later
Speed is a product decision. We establish performance budgets during planning and keep them enforced in every release. We prioritize:
- Load path discipline: critical CSS, deferred non-essential scripts, and lean fonts.
- Media strategy: next-gen formats, intrinsic sizing, and smart responsive sets.
- Query hygiene: prepared statements, indexes, transients, and object caching.
- Edge delivery: caching rules tuned for logged-out and logged-in traffic.
- Monitoring: LCP, CLS, and TBT tracked pre- and post-launch with clear baselines.
Outcomes: faster first impressions, better crawl efficiency, higher conversion potential.
Yoast + Schema
On-Page SEO That Editors Can Maintain
We ship SEO-ready structures that map to Yoast settings your team can manage. Each page includes a logical heading outline, internal link graph, and matching schema. For Kingston, PA 18704, we add local signals that reinforce relevance.
On-Page Baseline
Titles ≤ 60 chars, meta ≤ 150, focused keyphrase, descriptive slugs, and accessible alt text. No fluff. Just clarity.
Structured Data
WebPage, Organization, Service, and FAQ as fit. Clean JSON-LD that validates and supports richer results.
- Consistent internal links that map services to outcomes and locations.
- XML sitemaps and robots rules aligned with crawl efficiency.
- 404 and redirect plan that preserves equity during rebuilds.
Systems
Integrations Without the Tangle
We connect WordPress to tools you already use and keep the stack maintainable. We prefer native APIs over heavy plugins and document every dependency.
CRM & Forms
HubSpot, Zoho, Salesforce. Clean field maps and spam protection.
Payments
Stripe, PayPal, invoicing, and subscription logic with webhooks.
Calendars & Booking
Calendly, Google Calendar, and resource scheduling flows.
Search & AI
Server-side search, faceting, and editorial automations when useful.
Analytics
GA4 plus event design for forms, carts, and content actions.
Security
RBAC, least-privilege access, audit trails, and update channels.
Migrations
Rebuilds and Migrations Without Losing Equity
Migrations are choreographed to protect your search visibility and bookmarks. We inventory URLs, map redirects, and test the top landing pages before and after launch.
- URL inventory and redirect matrix with patterns for scale.
- Media paths reconciled to avoid broken images or duplicates.
- Meta parity for key pages, plus copy clarity passes where needed.
- Staging reviews with Vitals and accessibility checks.
- Rollback points with concise release notes.
Method
A Simple Process That Reduces Risk
Plan
Goals, constraints, audience, and a tight site map. Performance and SEO budgets set now, not after launch.
Build
Editor-safe blocks, field models, and accessible components. Thin releases with tags and rollbacks.
Optimize
Vitals, schema, internal links, and copy clarity. We measure and correct before going live.
Serving Kingston, PA 18704 and the NEPA region.
FAQ
Common Questions
Do you use page builders?
We prefer Blocksy + native editor + ACF. Cleaner output and better performance than heavy builders.
How fast can you launch?
Marketing sites in weeks. Content-heavy or eCommerce projects take longer. We commit to milestones.
Who owns the code?
You do. We deliver all theme, child theme, and config files with notes.
Hosting and domains?
You keep control. We configure providers and hand over credentials.
Next Step
Your WordPress, Engineered
Corevexa Labs • Kingston, PA 18704 • (570) 977-8709 • [email protected]